Marketing leader with 16+ years building brand, performance, and content functions from the ground up across healthcare, pharma, and B2B.
Brands & accounts I have driven growth for
Bilingual marketing leader with a track record designing end-to-end strategies and structuring teams of up to 70+ professionals across retail, healthcare, and food & beverage portfolios.
I have managed annual budgets up to R$1.14M (roughly US$220K, at Brazilian media costs) and delivered measurable ROI through paid media, influencer strategy, and AI-integrated workflows. Energized by a blank page: I have built account structures, workflows, and creative production pipelines from scratch, and I am now bringing that operating system to the U.S. market. Authorized to work in the U.S., no sponsorship required.
Three engagements where strategy, paid media, and creative came together to produce results leadership could measure.
A four-month LinkedIn-led campaign to educate healthcare professionals on the ENFit enteral safety standard, built around technical carousels and short-form video.
A national breast-cancer awareness campaign for a renowned physician, built in 45 days on a ~$1.9K budget: 35 animated videos that broke through the Pink October noise with 10M+ combined impressions.
As Marketing Manager, I rebuilt a six-store retailer from a generic home center into a finishings reference brand: new identity, digital channels, and a specifier network, with a peak campaign returning 400× on ad spend.
Working with Emanuel on the Allcare account was a very strong partnership. He brings strategy and execution together.
Emanuel is extremely competent, analytical, proactive, and dedicated in everything he takes on.
Emanuel is always extremely close to his team, truly acting as an extension of it.
Emanuel is a highly experienced professional with sharp negotiation capacity.
Emanuel is creative, committed, proactive, and determined in pursuing goals.
Emanuel is results-driven, fully committed to clients and business outcomes.
Open to marketing leadership roles and select projects in the U.S. Authorized to work, no sponsorship required. If you have a blank page, I know how to fill it.